When I was flying to Las Vegas from India to attend a marketing conference, I was formulating a model for my internal team to master the metrics & help them understand metrics that matter. Coincidentally, during my trip to Vegas, I met the...
Do the pages of your website take a long time to load ? If so, then waste no time in doing whatever you can to speed things up. You wouldn’t want poor page performance to negatively impact your business. Here are some reasons why you should boost your page speed.
Everyone is on Instagram nowadays – ok, almost everyone has an Instagram account and spends hours and hours watching/liking photos/videos. Probably, some users of this social network are already your clients. Others may become close to your...
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YouTube is the ultimate destination for online video sharing where modern video culture unfolds every day. YouTube is considered the second most visited website, currently has 1.9 billion active users worldwide where 5 billion videos are shared and...
Artificial intelligence(AI) is taking the digital marketing industry by storm. The impact of artificial intelligence on the digital marketing sector is widespread. A few years ago, marketers were skeptic about using artificial intelligence in their...
Content marketing is a great way to lure and stay connected with your customers. 93% of digital marketers use content marketing for their business. B2B marketers spend 40% of their total marketing budget on content marketing. Social media posts,...
The world is changing fast. Things around us are transforming. New trends and technologies are entering the global market. Businesses around the world are in a steady competition to grasp all these advancements. When it comes to digital marketing...
Welcome to the digital era! With the vast internet penetration, digital marketing has no boundaries and constraints. Digital marketing offers an ocean of opportunities for individuals, newbies, startups and for big business sectors across the globe....